The Schlafly Beer Employee Blog

December 1, 2016

Top Fermentation - December 2016

On July 1, 1991 President George H. W. Bush nominated Clarence Thomas to fill a vacant seat on the United States Supreme Court. Sixteen days later, on July 17th, The Saint Louis Brewery, Inc. purchased a building at 2100 Locust Street at the western edge of Downtown St. Louis.  The building had been vacant for decades and had survived a lot, most dramatically a firestorm in 1976 that had completely destroyed eleven nearby buildings.  This firestorm had created its own wind system that bent the streams of water from the firehoses and blew the helmets off the heads of firefighters.  The damage was so extensive that in 1981 the neighborhood was used as the setting for Escape from New York,  a post-apocalyptic film directed by John Carpenter.  Presumably there was nothing in the South Bronx that looked as bombed-out as the intersection of 21st and Locust.

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November 1, 2016

Top Fermentation - November 2016

Alert readers (ARs) who are also baby boomers will undoubtedly recognize this chorus from “Light My Fire” by the Doors, which was released as a single in May of 1967.  While the words were originally understood metaphorically, they took on an eerily literal meaning later that summer as American cities burst into flames.  First there was Newark, where six days of rioting left 26 people dead and hundreds injured. 

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October 10, 2016

Top Fermentation - October 2016

Alert readers (ARs) of a certain age undoubtedly remember Vice President Spiro Agnew, who was renowned for his alliterative insults, such as  “nattering nabobs of negativism” and “hopeless, hysterical hypochondriacs of history.”  In 1973 he became the first and only vice president in U.S. history to resign from office because of criminal charges.  He had previously served as governor of Maryland and was succeeded in that office by Marvin Mandel, who was himself convicted of mail fraud and racketeering. It all goes to show that  Illinois isn’t the only state in which corruption in the governor’s office is bipartisan.

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September 1, 2016

Top Fermentation - September 2016

This September marks a bewildering anniversary for Schlafly Beer.  It was four years ago, in September of 2012, that a woman who had taken the name Schlafly upon marrying into the family (after I was born)  formally opposed our application for a federal trademark for beer. There’s no need for me to identify this person (the “Opposer”) by name. According to her opposition, the name Schlafly refers “uniquely and unmistakably” to her. Who knew?

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August 1, 2016

Top Fermentation - August 2016

Schlafly Beer has something in common with the Russian track and field team.  Neither of us will be taking part in the 2016 Olympic Games in Rio de Janeiro.  Russian athletes have been banned from competing because of a state-sponsored doping program.  Schlafly will not be represented because we are not a sponsor of Rio 2016 and have no ties to Brazil.

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July 1, 2016

Top Fermentation - July 2016

With the presidential election on the horizon, I want to make an important disclaimer.  Neither Hillary Clinton nor Donald Trump has exercised any influence on any business decision we at Schlafly have ever made or are likely to make.  It’s important to emphasize this point because Trump has publicly claimed responsibility for InBev’s decision to rebrand Budweiser as “America” for the duration of the presidential campaign.

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June 2, 2016

Top Fermentation - June 2016

The Chilton Club in Boston is housed in a magnificent clubhouse on Commonwealth Avenue. It was founded in 1910 as a club for women who wanted to partake of wine and liquor, unlike the prohibitionist members of the Mayflower Club. It was named for…

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May 1, 2016

Top Fermentation - May 2016

Some alert readers (ARs) may recall from last month’s column that Miguel de Cervantes and William Shakespeare both died on April 23, 1616. What I failed to mention was that the 400th anniversary of their respective deaths was the quincentennial…

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April 1, 2016

Top Fermentation - April 2016

To dream the impossible dream.
To fight the unbeatable foe.
To bear with unbearable sorrow.
To run where the…

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March 7, 2016

Top Fermentation - March 2016

While many alert readers (ARs) undoubtedly know that now is the time when major league baseball teams decamp to Florida or Arizona for spring training, many may not be aware that teams used to spend their springs in the appropriately named city of Hot Springs, AR (as in Arkansas, not alert readers). The custom originated in 1886, when Cap Anson, the manager and first baseman of the Chicago White Stockings (now the Chicago Cubs), brought his team south to soak in the mineral baths and “boil out…

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