The Schlafly Beer Employee Blog

Archive for February 2014

February 28, 2014

Top Fermentation - March 2014

Alert readers (ARs) of a certain age may recall one of the musical highlights of 1973, namely “Basketball Jones” by Cheech and Chong. The song, a parody of “Love Jones” by Brighter Side of Darkness, tells the tale of… 

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February 27, 2014

Bottleworks Gets A Facelift - Bridging The Gap During Construction

As many of you may know, Schlafly Bottleworks has been closed for the week for renovations and improvements. Work to the facility was to include a brand new floor in our kitchen, a completely new paint job throughout the restaurant side of the building, a re-build of our walk-in cooler that most of our beer flows from to our bars, and a complete overhaul of our Crown Room bar, which also doubles as our brewery tour tasting room. As is common with construction projects, sometimes it’s only after you start making a mess that the surprises pop up and the best laid plans have delays. We’ve had a few such surprises this week and while the re-opening of Bottleworks will be delayed, it won’t be by much and we have what we think is a fun plan in place to bridge the gap.

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February 24, 2014

Siemens Launches National Television Ad Featuring The Saint Louis Brewery And Its Employees

This evening (Monday, February 24th) Siemens and The Saint Louis Brewery will celebrate their five-year partnership with the launch of a national television advertisement set to premiere between 6-6:15pm CST on the local St. Louis CBS (KMOV), NBC (KSDK), and FOX (KTVI) stations. The spot illustrates how Siemens automation technology has allowed our brewery to expand, providing more jobs - and beer - for our local community.

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February 10, 2014

A Special Brew To Toast STL 250

On February 14th, The Saint Louis Brewery, makers of Schlafly Beer will launch Phoenix 250 on draft at both The Schlafly Tap Room and Schlafly Bottleworks. Brewed specifically for the StL 250 celebration, this golden ale showcases the UK grown hop, Phoenix, which features molasses, chocolate, pine and floral characteristics. The Phoenix hop was specifically chosen to be featured in this one-off Schlafly draft release as a symbolic toast to St. Louis’s bright future, as the City and Region rise again.

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February 10, 2014

Schlafly Kölsch Featured On German TV

The German beer world was stunned when Schlafly Kölsch won the gold medal at the World Beer Cup in 2010.  Frank Piotrowski, a TV journalist with WDR in Cologne, was so intrigued that he came to St. Louis to investigate for himself.  Here’s the story as told to millions of viewers in Cologne and the surrounding state of North Rhine Westphalia, the most populous state in Germany.

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February 3, 2014

Top Fermentation - February 2014

According to some eminent historians of rock ‘n’ roll, the so-called “British Invasion” began 50 years ago on Sunday, February 9, 1964 when the Beatles appeared on The Ed Sullivan Show. From February 1st of 1964…

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