The Schlafly Beer Employee Blog

May 1, 2013

Top Fermentation - May 2013

Turmoil in the banking industry isn’t the only crisis to hit Cyprus in the past few years. There was also a major flap involving the KEO Brewery, whose largest shareholder is the Orthodox Church of Cyprus. According to Agence France Presse, a bottle of KEO beer was prominently featured in a movie that included scenes shot in a Greek tavern in New York. While most businesses would appreciate product placement of this sort, the Cypriot Orthodox clergy were not amused by the highly pornographic nature of the movie in question. Anticipating the inevitable questions from alert readers (ARs) whose inquiring minds want to know, I do not know the name of the movie or the Greek tavern where these scenes were filmed…

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April 2, 2013

Top Fermentation - April 2013

Back in 1970, when I was in army basic training at Fort Jackson, SC, the men in my unit spent a lot of time complaining about officers and making fun of them. We ridiculed everyone in our chain of command from President Richard Nixon…

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April 1, 2013

21st And Locust Brewing Company®

So we arrive at April 1st with the beer world witnessing great change. In the past few years the multi-national light lager brewers, led by Anheuser Busch InBev, SAB Miller and Molson Coors have recognized the need to go beyond light lager and have created craft beers of their own like Shock Top and Blue Moon.  They have avoided linking these beers to their heritage brands by creating breweries that don’t exist.  Their “Argo like” creations have been very successful.  To that we say, “Bravo, gentlemen.”

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March 13, 2013

Brewery Tours Get A Makeover - Focus on Tastings

This weekend we will trial something all together different: no tours. Just tastings. In other words you come in, you sample beers, you walk through the brewery on your way out.

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March 1, 2013

Top Fermentation - March 2013

Harvard University and I have something in common: a birthday. I was born on October 28, 1948 at the old St. John’s Hospital in the Central West End. More than three centuries earlier, on October 28, 1636, the Great and General Court of the Massachusetts Bay Colony had passed…

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February 18, 2013

Augie's Rauchbier Bloggie

Bacon. Campfire. Barbeque. These are just some of the words you might hear describing the Rauchbier that is now on draft at the Tap Room. So, what in the world is a Rauchbier?? In the simplest terms, Rauchbier is a smoked beer.

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February 12, 2013

Cod & Cask Festival 2013

We are getting ready for the Cod & Cask Festival this weekend at the Schlafly Tap Room. On a Tuesday before a festival, everyone is gearing up.

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February 1, 2013

Top Fermentation - February 2013

I take great pride in this column’s commitment to taking on issues of global significance. In that spirit I think it’s appropriate to say something about the nation’s colossal trade deficit. As an American-owned brewery—over 90% of the beer consumed in the United States is brewed in foreign-owned breweries…

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January 22, 2013

A Day In The Life Of A Schlafly Sales Intern

Being an employee of Schlafly, you are constantly given opportunities to go beyond the confines of your own job title to assist somewhere else within the company. Whether it’s a tour guide working alongside a brewer to learn the process, or a restaurant server going to pour beer at one of the many festivals around St. Louis, there’s always an appreciation for hard work...

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December 31, 2012

Top Fermentation - January 2013

The St. Louis Walk of Fame on Delmar in the University City Loop includes some distinguished poets who have at one time or another called St. Louis home: Maya Angelou, T. S. Eliot and Eugene Field among them.  It also includes the eminently quotable Yogi Berra, who’s almost as famous for his aphorisms as for his baseball skills.  Someone who is not included, but in my opinion deserves to be considered, is James Milton Campbell, Jr., aka Little Milton, who penned…

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